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Date: Mon, 25 Nov 2024 21:02:56 +0000 (GMT)
From: "Troy Ericson | MailGenius.com" <help@mailgenius.com>
To: admin@rst.ge
Subject: NEW LINK: Black Friday Email Deliverability Services
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Content preview: **Hi Grigoli, the calendar link I sent out earlier filled
up, so I've replaced it with the new calendar link below:** You've probably
heard me talk about Gmail's algorithm update this month. Gmail is placing
more emails in the Promotions Tab & Spam Folder than ever before.
Content analysis details: (-2.0 points, 2.0 required)
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------=_Part_14430352_1347329129.1732568576918
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=E2=80=8C**Hi Grigoli, the calendar link I sent out earlier filled up, so I=
've replaced it with the new calendar link below:**
You've probably heard me talk about Gmail's algorithm update this month.
Gmail is placing more emails in the Promotions Tab & Spam Folder than ever =
before.
**(Every year before Black Friday, Google increases their spam filters sky-=
high because of all the holiday emails that will be sent.)**
Open rates, clicks, and sales are down for almost all companies in every in=
dustry.
This year's algorithm update is the most intense I've ever seen. Senders wh=
o were inboxing perfectly 2 weeks ago are not inboxing right now.
**You may also know that MailGenius has a service that guarantees your emai=
ls will land in the Primary Inbox before Black Friday.**
Which means higher open rates, clicks, and sales this Black Friday.
We've already helped over a dozen clients get back into the Primary Inbox s=
o they can have full confidence that their Black Friday sales will perform =
as well as they possibly can.
BUT this email is the last chance to hire MailGenius to solve this problem =
for you. If you don't schedule your meeting using the link below, we won't =
have enough time to help you get back into the Primary Inbox before Black F=
riday:
Click here to get your emails back into the Primary Inbox BEFORE Black Frid=
ay (Schedule Your Meeting Now). https://calendar.e-mailmarketing.com/email-=
deliverability?he=3Dadmin@rst.ge&el=3Dmgemail260
If you don't see a time that works for you, it may already be taken. So ple=
ase reply to this email with the word "MEETING" & I will try to schedule yo=
u if you are serious.
Talk soon,
Troy Ericson
CEO MailGenius.com
You are receiving this email because you've previously used MailGenius.com.
=C2=A0 =C2=A0To: admin@rst.ge
From: MailGenius LLC, 7901 4th St N STE 300, St Petersburg, FL 33702, Unite=
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*Note: If you're seeing this message, you are viewing our emails in a plain=
-text format. This format, while straightforward, may not showcase the comp=
lete email experience of content we've prepared for you. In the HTML versio=
n, our emails may be enriched with clearer images to provide context, funct=
ional links for additional information, interactive elements for user engag=
ement, and an organized layout designed for ease of reading. HTML emails ar=
e crafted for adaptability. Regardless of the device you use =E2=80=93 a co=
mputer, a tablet, or a mobile phone =E2=80=93 the content adjusts to ensure=
clarity and ease of navigation. This approach is all about ensuring a comf=
ortable reading experience, irrespective of screen size. We recognize the v=
aried reasons one might choose plain-text. It might be for simplicity, due =
to specific security considerations, bandwidth constraints, or even because=
some devices or tools present content this way by default, perhaps to incr=
ease user accessibility. We respect each of these decisions and the reasons=
behind them. Your interaction with our content, in any format, is apprecia=
ted. We value your time and the trust you place in our communications. Than=
k you for being an active member of our community, and we look forward to c=
ontinued exchanges in the future. If you have missed our previous HTML emai=
ls explaining what MailGenius does, here is an explanation: What Are SPF, D=
KIM, and DMARC? Imagine a world where your domain is protected from phishin=
g, spm, and hacking attempts. That=E2=80=99s precisely what SPF, DKIM, and =
DMARC can do for you! These email authentication methods are stored as DNS =
TXT records, and they work together to ensure that unauthorized email sendi=
ng, spoofing, and phishing attacks are thwarted. Once these methods are imp=
lemented, domain owners can enhance the security of their email infrastruct=
ures, protect their reputation, and boost deliverability for higher respons=
e rates. You might wonder about the functioning of these methods. Interesti=
ngly, each one plays a unique role in the email authentication process. SPF=
focuses on IPs authorized to send emails on behalf of a domain DKIM deals =
with digital signatures added to email headers DMARC synchronizes SPF and D=
KIM mechanisms while defining email handling policies and providing reporti=
ng on email authentication results We=E2=80=99ll now delve into the specifi=
cs of these methods. Sender Policy Framework (SPF) The Sender Policy Framew=
ork (SPF) serves as the initial defense in our email authentication toolkit=
, helping to keep your inbox away from messages that might end up in the sp=
m folder. SPF is a DNS record that specifies the senders authorized to send=
emails on behalf of a domain. You might question its importance. The answe=
r lies in the fact that a domain=E2=80=99s SPF record, by specifying which =
IPs can send emails from your domain, prevents email spoofing and assists i=
n verifying the sender=E2=80=99s identity via DNS records. You might wonder=
if it=E2=80=99s possible to have more than one SPF record for a single dom=
ain. The answer is no =E2=80=93 only one SPF record is allowed per domain. =
So, if you=E2=80=99re using Google Apps, for instance, you would need to in=
clude Google in your domain=E2=80=99s SPF record to authorize it to send em=
ails on your behalf. DomainKeys Identified Mail (DKIM) Following SPF is Dom=
ainKeys Identified Mail (DKIM), advancing email authentication to the next =
level. DKIM is a digital signature that utilizes public key cryptography to=
authenticate emails by adding it to the email headers. This means that eac=
h email sent from your domain will have a unique digital signature, ensurin=
g that messages are not sent without authorization or impersonated. So how =
do you set up DKIM for your domain? It involves three main steps: generatin=
g a DKIM key, creating a DKIM TXT record, and enabling DKIM signing. Once y=
ou=E2=80=99ve successfully configured DKIM, your outgoing emails will be si=
gned with a digital signature, making it harder for attackers to impersonat=
e your domain and send phishing emails. Domain-based Message Authentication=
, Reporting & Conformance (DMARC) Finally, we have Domain-based Message Aut=
hentication, Reporting & Conformance. DMARC is a protocol that assists in a=
voiding phishing attacks and preserving brand reputation by synchronizing S=
PF and DKIM mechanisms, specifying email handling policies, and providing r=
eporting on email authentication results. In simple terms, DMARC is like a =
security guard, ensuring that both SPF and DKIM are working together to pro=
tect your domain from email threats. DMARC policies provide instructions to=
mail servers regarding the handling of emails that fail SPF or DKIM (or bo=
th), which can include quarantining, rejecting, or delivering them. By impl=
ementing DMARC, you=E2=80=99re not only enhancing your email security but a=
lso gaining valuable insights through DMARC reports, which provide administ=
rators with the data necessary to modify their DMARC policies accordingly. =
We have a tool to check DMARC records to ensure you are properly configured=
. Setting up SPF Records Having introduced the basics of SPF, DKIM, and DMA=
RC, we can now move on to the setup of your SPF records. This process invol=
ves checking for existing SPF records, creating new ones, and updating them=
as needed. By following these steps, you=E2=80=99ll ensure that your domai=
n=E2=80=99s IPs are authorized to send emails, reducing the chances of your=
messages being marked as spm or rejected by the recipient=E2=80=99s mail s=
erver. Before we proceed further, bear in mind that SPF records are stored =
as DNS TXT records. With no further ado, let=E2=80=99s commence the steps t=
o set up your SPF records, from identifying existing ones to creating new o=
nes or modifying them as required. Checking Existing SPF Record Let=E2=80=
=99s first check if an SPF record has already been set up for the domain. I=
f not, we can proceed with the process. To do this, you can use our SPF tes=
ter tool. If you find an existing SPF record, consult with your IT and/or p=
rovider before making any changes, as deleting the existing record may affe=
ct other tools you=E2=80=99re using. Instead, consider adding more provider=
s to your existing SPF if needed. In case you don=E2=80=99t have an SPF rec=
ord yet, it=E2=80=99s time to create one. Let=E2=80=99s see how you can do =
that in the next section. Creating a New SPF Record To create a new SPF rec=
ord, follow these steps: Ensure that you adhere to the proper syntax and in=
clude all authorized IPs. For instance, if you=E2=80=99re using Google Apps=
for email transmission, you should include Google in your SPF record. Afte=
r specifying the domain name, IPs, and syntax, you=E2=80=99ll need to add t=
he SPF record to your domain=E2=80=99s DNS settings. Keep in mind that crea=
ting a new SPF record is not a one-time process. As your domain=E2=80=99s a=
uthorized IPs change r new email providers are added, you=E2=80=99ll need t=
o update your SPF record accordingly. Let=E2=80=99s discuss this in the nex=
t section. Updating Your SPF Record Updating your SPF record is essential t=
o maintain accurate email authentication. To do this, you=E2=80=99ll need t=
o modify the domain name, IP address, and SPF record syntax in your domain=
=E2=80=99s DNS settings. For example, if you=E2=80=99ve started using a new=
email provider or your domain=E2=80=99s IPs have changed, you=E2=80=99ll n=
eed to update your SPF record to reflect these changes. Remember to regular=
ly review and update your SPF record to ensure it=E2=80=99s correctly confi=
gured and no errors. You can use an SPF record checker tool or manually rev=
iew the record for any inconsistencies. Configuring DKIM for Your Domain On=
ce your SPF record has been set up, the next step is to configure DKIM for =
your domain. As mentioned earlier, configuring DKIM involves generating a k=
ey, creating a DKIM TXT record, and enabling DKIM signing. By setting up DK=
IM correctly, you=E2=80=99ll provide an additional layer of email authentic=
ation, making it even more challenging for attackers to impersonate your do=
main and send phishing emails. Let=E2=80=99s explore each of these steps in=
more detail, starting with generating a DKIM key. Generating a DKIM Key To=
generate a DKIM key, you can use your email provider=E2=80=99s tools or th=
ird-party services. These tools will help you create a public/private key p=
air for DKIM signing. Once you=E2=80=99ve generated the key, you=E2=80=99ll=
need to publish the public key as a TXT record in your domain=E2=80=99s DN=
S settings. Keep the private key secure, as it will be used by your email p=
rovider to sign outgoing emails with the DKIM signature. Creating a DKIM TX=
T Record Now that you have your DKIM key, it=E2=80=99s time to create a DKI=
M TXT record in your domain=E2=80=99s dns txt record settings. This involve=
s adding a TXT record and specifying the DKIM key as the value. You can hav=
e multiple records for DKIM. The process may vary depending on your email s=
ervice provider, so be sure to follow their instructions for creating a DKI=
M TXT record. Remember that DKIM is only as secure as the private key used =
to sign emails. Ensure that your private key is kept safe and secure to pro=
tect your domain from potential security breaches. You can check your DKIM =
records with our tool. Enabling DKIM Signing With your DKIM TXT record in p=
lace, it=E2=80=99s time to enable DKIM signing in your email provider=E2=80=
=99s settings. This will ensure that all outgoing emails from your domain a=
re signed with the generated DKIM key, making it more difficult for attacke=
rs to spoof your domain and send phishing emails. Enabling DKIM signing is =
a crucial step in enhancing your domain=E2=80=99s email security. By doing =
so, you=E2=80=99ll not only protect your domain from unauthorized email sen=
ding but also improve the deliverability and response rates of your emails.=
Implementing DMARC for Enhanced Email Security Well done on setting up SPF=
and configuring DKIM for your domain! Your next task is implementing DMARC=
to boost email security. DMARC works by aligning SPF and DKIM mechanisms, =
defining email handling policies, and providing reporting on email authenti=
cation results. Implementing DMARC involves understanding policies, creatin=
g a TXT record, and monitoring reports. Let=E2=80=99s begin by discussing D=
MARC policies and their significance. Understanding DMARC Policies DMARC po=
licies are rules that determine how email receivers should handle incoming =
emails. There are three DMARC policy options: None: This option instructs r=
eceivers to accept all emails, regardless of their authentication status. Q=
uarantine: This option instructs receivers to quarantine emails that fail a=
uthentication, meaning they may be delivered to the recipient=E2=80=99s spm=
folder. Reject: This option instructs receivers to reject emails that fail=
authentication, meaning they will not be delivered to the recipient=E2=80=
=99s inbox. Setting a DMARC policy helps to protect organizations from emai=
l spoofing and phishing attacks. It is essential to comprehend the process =
of transitioning between =E2=80=98none=E2=80=99, =E2=80=98quarantine=E2=80=
=99, and =E2=80=98reject=E2=80=99 within DMARC policies. By implementing th=
e right policy for your domain, you can effectively maintain email security=
and protect your organization from potential threats. Creating a DMARC TXT=
Record To create a DMARC TXT record, you=E2=80=99ll need to specify your d=
esired policy and reporting options in your domain=E2=80=99s DNS settings. =
This will tell email receivers how to handle emails that fail SPF or DKIM (=
or both) authentication. By creating a DMARC TXT record, you=E2=80=99re not=
only enhancing your email security but also gaining valuable insights thro=
ugh DMARC reports. These reports provide administrators with the data neces=
sary to modify their DMARC policies accordingly and detect unauthorized sen=
ders pretending to be from your domain. Monitoring DMARC Reports Monitoring=
DMARC reports is crucial for analyzing email authentication results and id=
entifying potential issues or threats. You can review the reports sent to t=
he emails indicated in your DMARC record to gain valuable insights into ema=
il activity and detect any anomalies, such as a sudden surge in emails disp=
atched from your domain or a large quantity of emails being transmitted fro=
m an IP address that is not affiliated with your domain. By regularly monit=
oring DMARC reports, you can stay informed about your domain=E2=80=99s emai=
l authentication performance and make necessary adjustments to your DMARC p=
olicies to maintain optimal email security. Troubleshooting Common SPF, DKI=
M, and DMARC Issues While implementing SPF, DKIM, and DMARC, you might come=
across some frequent issues that could affect your email security and deli=
verability. In this section, we=E2=80=99ll discuss common SPF, DKIM, and DM=
ARC issues and their solutions, including record errors, signature problems=
, and policy conflicts. By addressing these issues and ensuring that your S=
PF, DKIM, and DMARC records are correctly configured, you=E2=80=99ll be wel=
l-equipped to protect your domain from email threats and maintain a secure =
email infrastructure. SPF Record Errors SPF record errors may arise when th=
e SPF record for a domain is not correctly set up. This can result in email=
s being identified as spm or declined by the recipient=E2=80=99s email serv=
er. To resolve SPF record errors, you=E2=80=99ll need to identify the error=
s in the SPF record and make the necessary modifications. This may involve =
adding or removing IPs, revising the syntax, or carrying out other alterati=
ons as needed. Regularly review and update your SPF record to ensure it=E2=
=80=99s correctly configured and no errors. You can use an SPF record check=
er tool or manually review the record for any inconsistencies. DKIM Signatu=
re Issues DKIM Signature errors arise when the signature for an email is no=
t appropriately configured. This can result in emails being identified as s=
pm or rejected by the recipient=E2=80=99s email server. To troubleshoot DKI=
M signature issues, first, check the DKIM signature in the email header to =
ensure validity. If it is not valid, then review the DKIM key and TXT recor=
d to confirm that they have been configured correctly. Keep your DKIM keys =
secure and update them regularly to prevent potential security breaches and=
maintain your domain=E2=80=99s email authentication integrity. DMARC Polic=
y Conflicts DMARC policy conflicts can arise when the DMARC policy for a do=
main is not correctly configured, potentially resulting in emails being fla=
gged as spm or rejected by the recipient=E2=80=99s email server. To resolve=
DMARC policy conflicts, you can follow these steps: Verify and check SPF, =
DKIM, and DMARC policies in detail. Deploy DMARC in monitoring mode (p=3Dno=
ne) and check DMARC fail error messages. Utilize DMARC record lookup tools =
to validate and test DMARC records. By following these steps, you can ensur=
e that your DMARC policy is correctly configured and avoid any conflicts as=
a domain owner. By addressing DMARC policy conflicts and ensuring that you=
r DMARC policies are correctly configured, you=E2=80=99ll be well-equipped =
to protect your domain from email threats and maintain a secure email infra=
structure. Summary Implementing SPF, DKIM, and DMARC records is crucial for=
enhancing your domain=E2=80=99s email security and protecting it from unau=
thorized email sending, spoofing, and phishing attacks. By following the st=
eps outlined in this blog post and regularly reviewing and updating your re=
cords, you=E2=80=99ll be well on your way to maintaining a secure email inf=
rastructure, safeguarding your reputation, and improving deliverability and=
response rates. So go ahead, fortify your email defenses, and enjoy the pe=
ace of mind that comes with a secure domain!
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<table class=3D"es-wrapper" width=3D"100%" cellspacing=3D"0" cellpadding=3D=
"0" role=3D"none" style=3D"mso-table-lspace:0pt;mso-table-rspace:0pt;border=
-collapse:collapse;border-spacing:0px;padding:0;Margin:0;width:100%;backgro=
und-repeat:repeat;background-position:center top;height:100%;background-col=
or:inherit">
<tr>
<td valign=3D"top" style=3D"padding:0;Margin:0">
<table class=3D"es-content" cellspacing=3D"0" cellpadding=3D"0" align=3D"ce=
nter" role=3D"none" style=3D"mso-table-lspace:0pt;mso-table-rspace:0pt;bord=
er-collapse:collapse;border-spacing:0px;table-layout:fixed !important;width=
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f" align=3D"center">
<table class=3D"es-content-body" cellspacing=3D"0" cellpadding=3D"0" bgcolo=
r=3D"#ffffff" align=3D"center" role=3D"none" style=3D"mso-table-lspace:0pt;=
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-color:transparent;width:650px">
<tr>
<td align=3D"left" style=3D"padding:0;Margin:0">
<table width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" role=3D"none" sty=
le=3D"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;bo=
rder-spacing:0px">
<tr>
<td valign=3D"top" align=3D"center" style=3D"padding:0;Margin:0;width:650px=
">
<table width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" role=3D"presentat=
ion" style=3D"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:col=
lapse;border-spacing:0px">
<tr>
<td align=3D"left" style=3D"padding:5px;Margin:0">
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><strong>Hi Gr=
igoli, the calendar link I sent out earlier filled up, so I've replaced it =
with the new calendar link below:</strong></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">You've probab=
ly heard me talk about Gmail's algorithm update this month.</p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">Gmail is plac=
ing more emails in the Promotions Tab & Spam Folder than ever before.</=
p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><em>(Every ye=
ar before Black Friday, Google increases their spam filters sky-high becaus=
e of all the holiday emails that will be sent.)</em></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">Open rates, c=
licks, and sales are down for almost all companies in every industry.</p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">This year's a=
lgorithm update is the most intense I've ever seen. Senders who were inboxi=
ng perfectly 2 weeks ago are not inboxing right now.</p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><strong>You m=
ay also know that MailGenius has a service that guarantees your emails will=
land in the Primary Inbox before Black Friday.</strong></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">Which means h=
igher open rates, clicks, and sales this Black Friday.</p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">We've already=
helped over a dozen clients get back into the Primary Inbox so they can ha=
ve full confidence that their Black Friday sales will perform as well as th=
ey possibly can.</p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">BUT this emai=
l is the last chance to hire MailGenius to solve this problem for you. If y=
ou don't schedule your meeting using the link below, we won't have enough t=
ime to help you get back into the Primary Inbox before Black Friday:</p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><a target=3D"=
_blank" href=3D"https://mailgenius82334.acemlna.com/lt.php?x=3D3DZy~GDDInSi=
DHF8yw1JVuCd3HApk_Ejlhpik8c4J3XO7s.t_Ey.0.Jx142litHxkfYxbHHKKnK" style=3D"-=
webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule=
:exactly;text-decoration:underline;color:#0000EE;font-size:18px">Click here=
to get your emails back into the Primary Inbox BEFORE Black Friday (Schedu=
le Your Meeting Now).</a></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">If you don't =
see a time that works for you, it may already be taken. So please reply to =
this email with the word "MEETING" & I will try to schedule you if you =
are serious.</p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px"><br></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">Talk soon,</p=
>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">Troy Ericson<=
/p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:27px;color:#333333;font-size:18px">CEO MailGeniu=
s.com</p></td>
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<tr>
<td height=3D"400" align=3D"center" style=3D"padding:0;Margin:0"></td>
</tr>
</table></td>
</tr>
<tr>
<td valign=3D"top" align=3D"center" style=3D"padding:0;Margin:0;width:650px=
">
<table width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" role=3D"presentat=
ion" style=3D"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:col=
lapse;border-spacing:0px">
<tr>
<td align=3D"center" style=3D"padding:0;Margin:0">
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:12px;color:#333333;font-size:12px">You are recei=
ving this email because you've previously used MailGenius.com.<br><sub styl=
e=3D"font-size:12px"> To: admin@rst.ge</sub></p>
<p style=3D"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:non=
e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
ca, sans-serif;line-height:12px;color:#333333;font-size:12px"><sub style=3D=
"font-size:12px">From: MailGenius LLC, 7901 4th St N STE 300, St Petersburg=
, FL 33702, United States</sub></p>
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e;mso-line-height-rule:exactly;font-family:arial, 'helvetica neue', helveti=
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-rule:exactly;text-decoration:underline;color:#0000EE;font-size:12px">Unsub=
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ik8c4J3XO7s.t_Ey.0.Jx142litHxkfYxbHHKKXi" style=3D"-webkit-text-size-adjust=
:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoratio=
n:underline;color:#0000EE;font-size:12px">Manage All Subscriptions</a><br><=
a target=3D"_blank" href=3D"https://mailgenius82334.acemlna.com/lt.php?x=3D=
3DZy~GDDInSiDHF8yw1JVuCd3HApk_Ejlhpik8c4J3XO7s.t_Ey.0.Jx142litHxkfYxbHHKKXm=
" style=3D"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line=
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">Change Your Email Address or Subscribe a New Email Address</a></sub></p><=
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*Note: If you're seeing this message, you are viewing our emails in a plain=
-text format. This format, while straightforward, may not showcase the comp=
lete email experience of content we've prepared for you. In the HTML versio=
n, our emails may be enriched with clearer images to provide context, funct=
ional links for additional information, interactive elements for user engag=
ement, and an organized layout designed for ease of reading. HTML emails ar=
e crafted for adaptability. Regardless of the device you use =E2=80=93 a co=
mputer, a tablet, or a mobile phone =E2=80=93 the content adjusts to ensure=
clarity and ease of navigation. This approach is all about ensuring a comf=
ortable reading experience, irrespective of screen size. We recognize the v=
aried reasons one might choose plain-text. It might be for simplicity, due =
to specific security considerations, bandwidth constraints, or even because=
some devices or tools present content this way by default, perhaps to incr=
ease user accessibility. We respect each of these decisions and the reasons=
behind them. Your interaction with our content, in any format, is apprecia=
ted. We value your time and the trust you place in our communications. Than=
k you for being an active member of our community, and we look forward to c=
ontinued exchanges in the future. If you have missed our previous HTML emai=
ls explaining what MailGenius does, here is an explanation: What Are SPF, D=
KIM, and DMARC? Imagine a world where your domain is protected from phishin=
g, spm, and hacking attempts. That=E2=80=99s precisely what SPF, DKIM, and =
DMARC can do for you! These email authentication methods are stored as DNS =
TXT records, and they work together to ensure that unauthorized email sendi=
ng, spoofing, and phishing attacks are thwarted. Once these methods are imp=
lemented, domain owners can enhance the security of their email infrastruct=
ures, protect their reputation, and boost deliverability for higher respons=
e rates. You might wonder about the functioning of these methods. Interesti=
ngly, each one plays a unique role in the email authentication process. SPF=
focuses on IPs authorized to send emails on behalf of a domain DKIM deals =
with digital signatures added to email headers DMARC synchronizes SPF and D=
KIM mechanisms while defining email handling policies and providing reporti=
ng on email authentication results We=E2=80=99ll now delve into the specifi=
cs of these methods. Sender Policy Framework (SPF) The Sender Policy Framew=
ork (SPF) serves as the initial defense in our email authentication toolkit=
, helping to keep your inbox away from messages that might end up in the sp=
m folder. SPF is a DNS record that specifies the senders authorized to send=
emails on behalf of a domain. You might question its importance. The answe=
r lies in the fact that a domain=E2=80=99s SPF record, by specifying which =
IPs can send emails from your domain, prevents email spoofing and assists i=
n verifying the sender=E2=80=99s identity via DNS records. You might wonder=
if it=E2=80=99s possible to have more than one SPF record for a single dom=
ain. The answer is no =E2=80=93 only one SPF record is allowed per domain. =
So, if you=E2=80=99re using Google Apps, for instance, you would need to in=
clude Google in your domain=E2=80=99s SPF record to authorize it to send em=
ails on your behalf. DomainKeys Identified Mail (DKIM) Following SPF is Dom=
ainKeys Identified Mail (DKIM), advancing email authentication to the next =
level. DKIM is a digital signature that utilizes public key cryptography to=
authenticate emails by adding it to the email headers. This means that eac=
h email sent from your domain will have a unique digital signature, ensurin=
g that messages are not sent without authorization or impersonated. So how =
do you set up DKIM for your domain? It involves three main steps: generatin=
g a DKIM key, creating a DKIM TXT record, and enabling DKIM signing. Once y=
ou=E2=80=99ve successfully configured DKIM, your outgoing emails will be si=
gned with a digital signature, making it harder for attackers to impersonat=
e your domain and send phishing emails. Domain-based Message Authentication=
, Reporting & Conformance (DMARC) Finally, we have Domain-based Message=
Authentication, Reporting & Conformance. DMARC is a protocol that assi=
sts in avoiding phishing attacks and preserving brand reputation by synchro=
nizing SPF and DKIM mechanisms, specifying email handling policies, and pro=
viding reporting on email authentication results. In simple terms, DMARC is=
like a security guard, ensuring that both SPF and DKIM are working togethe=
r to protect your domain from email threats. DMARC policies provide instruc=
tions to mail servers regarding the handling of emails that fail SPF or DKI=
M (or both), which can include quarantining, rejecting, or delivering them.=
By implementing DMARC, you=E2=80=99re not only enhancing your email securi=
ty but also gaining valuable insights through DMARC reports, which provide =
administrators with the data necessary to modify their DMARC policies accor=
dingly. We have a tool to check DMARC records to ensure you are properly co=
nfigured. Setting up SPF Records Having introduced the basics of SPF, DKIM,=
and DMARC, we can now move on to the setup of your SPF records. This proce=
ss involves checking for existing SPF records, creating new ones, and updat=
ing them as needed. By following these steps, you=E2=80=99ll ensure that yo=
ur domain=E2=80=99s IPs are authorized to send emails, reducing the chances=
of your messages being marked as spm or rejected by the recipient=E2=80=99=
s mail server. Before we proceed further, bear in mind that SPF records are=
stored as DNS TXT records. With no further ado, let=E2=80=99s commence the=
steps to set up your SPF records, from identifying existing ones to creati=
ng new ones or modifying them as required. Checking Existing SPF Record Let=
=E2=80=99s first check if an SPF record has already been set up for the dom=
ain. If not, we can proceed with the process. To do this, you can use our S=
PF tester tool. If you find an existing SPF record, consult with your IT an=
d/or provider before making any changes, as deleting the existing record ma=
y affect other tools you=E2=80=99re using. Instead, consider adding more pr=
oviders to your existing SPF if needed. In case you don=E2=80=99t have an S=
PF record yet, it=E2=80=99s time to create one. Let=E2=80=99s see how you c=
an do that in the next section. Creating a New SPF Record To create a new S=
PF record, follow these steps: Ensure that you adhere to the proper syntax =
and include all authorized IPs. For instance, if you=E2=80=99re using Googl=
e Apps for email transmission, you should include Google in your SPF record=
. After specifying the domain name, IPs, and syntax, you=E2=80=99ll need to=
add the SPF record to your domain=E2=80=99s DNS settings. Keep in mind tha=
t creating a new SPF record is not a one-time process. As your domain=E2=80=
=99s authorized IPs change r new email providers are added, you=E2=80=99ll =
need to update your SPF record accordingly. Let=E2=80=99s discuss this in t=
he next section. Updating Your SPF Record Updating your SPF record is essen=
tial to maintain accurate email authentication. To do this, you=E2=80=99ll =
need to modify the domain name, IP address, and SPF record syntax in your d=
omain=E2=80=99s DNS settings. For example, if you=E2=80=99ve started using =
a new email provider or your domain=E2=80=99s IPs have changed, you=E2=80=
=99ll need to update your SPF record to reflect these changes. Remember to =
regularly review and update your SPF record to ensure it=E2=80=99s correctl=
y configured and no errors. You can use an SPF record checker tool or manua=
lly review the record for any inconsistencies. Configuring DKIM for Your Do=
main Once your SPF record has been set up, the next step is to configure DK=
IM for your domain. As mentioned earlier, configuring DKIM involves generat=
ing a key, creating a DKIM TXT record, and enabling DKIM signing. By settin=
g up DKIM correctly, you=E2=80=99ll provide an additional layer of email au=
thentication, making it even more challenging for attackers to impersonate =
your domain and send phishing emails. Let=E2=80=99s explore each of these s=
teps in more detail, starting with generating a DKIM key. Generating a DKIM=
Key To generate a DKIM key, you can use your email provider=E2=80=99s tool=
s or third-party services. These tools will help you create a public/privat=
e key pair for DKIM signing. Once you=E2=80=99ve generated the key, you=E2=
=80=99ll need to publish the public key as a TXT record in your domain=E2=
=80=99s DNS settings. Keep the private key secure, as it will be used by yo=
ur email provider to sign outgoing emails with the DKIM signature. Creating=
a DKIM TXT Record Now that you have your DKIM key, it=E2=80=99s time to cr=
eate a DKIM TXT record in your domain=E2=80=99s dns txt record settings. Th=
is involves adding a TXT record and specifying the DKIM key as the value. Y=
ou can have multiple records for DKIM. The process may vary depending on yo=
ur email service provider, so be sure to follow their instructions for crea=
ting a DKIM TXT record. Remember that DKIM is only as secure as the private=
key used to sign emails. Ensure that your private key is kept safe and sec=
ure to protect your domain from potential security breaches. You can check =
your DKIM records with our tool. Enabling DKIM Signing With your DKIM TXT r=
ecord in place, it=E2=80=99s time to enable DKIM signing in your email prov=
ider=E2=80=99s settings. This will ensure that all outgoing emails from you=
r domain are signed with the generated DKIM key, making it more difficult f=
or attackers to spoof your domain and send phishing emails. Enabling DKIM s=
igning is a crucial step in enhancing your domain=E2=80=99s email security.=
By doing so, you=E2=80=99ll not only protect your domain from unauthorized=
email sending but also improve the deliverability and response rates of yo=
ur emails. Implementing DMARC for Enhanced Email Security Well done on sett=
ing up SPF and configuring DKIM for your domain! Your next task is implemen=
ting DMARC to boost email security. DMARC works by aligning SPF and DKIM me=
chanisms, defining email handling policies, and providing reporting on emai=
l authentication results. Implementing DMARC involves understanding policie=
s, creating a TXT record, and monitoring reports. Let=E2=80=99s begin by di=
scussing DMARC policies and their significance. Understanding DMARC Policie=
s DMARC policies are rules that determine how email receivers should handle=
incoming emails. There are three DMARC policy options: None: This option i=
nstructs receivers to accept all emails, regardless of their authentication=
status. Quarantine: This option instructs receivers to quarantine emails t=
hat fail authentication, meaning they may be delivered to the recipient=E2=
=80=99s spm folder. Reject: This option instructs receivers to reject email=
s that fail authentication, meaning they will not be delivered to the recip=
ient=E2=80=99s inbox. Setting a DMARC policy helps to protect organizations=
from email spoofing and phishing attacks. It is essential to comprehend th=
e process of transitioning between =E2=80=98none=E2=80=99, =E2=80=98quarant=
ine=E2=80=99, and =E2=80=98reject=E2=80=99 within DMARC policies. By implem=
enting the right policy for your domain, you can effectively maintain email=
security and protect your organization from potential threats. Creating a =
DMARC TXT Record To create a DMARC TXT record, you=E2=80=99ll need to speci=
fy your desired policy and reporting options in your domain=E2=80=99s DNS s=
ettings. This will tell email receivers how to handle emails that fail SPF =
or DKIM (or both) authentication. By creating a DMARC TXT record, you=E2=80=
=99re not only enhancing your email security but also gaining valuable insi=
ghts through DMARC reports. These reports provide administrators with the d=
ata necessary to modify their DMARC policies accordingly and detect unautho=
rized senders pretending to be from your domain. Monitoring DMARC Reports M=
onitoring DMARC reports is crucial for analyzing email authentication resul=
ts and identifying potential issues or threats. You can review the reports =
sent to the emails indicated in your DMARC record to gain valuable insights=
into email activity and detect any anomalies, such as a sudden surge in em=
ails dispatched from your domain or a large quantity of emails being transm=
itted from an IP address that is not affiliated with your domain. By regula=
rly monitoring DMARC reports, you can stay informed about your domain=E2=80=
=99s email authentication performance and make necessary adjustments to you=
r DMARC policies to maintain optimal email security. Troubleshooting Common=
SPF, DKIM, and DMARC Issues While implementing SPF, DKIM, and DMARC, you m=
ight come across some frequent issues that could affect your email security=
and deliverability. In this section, we=E2=80=99ll discuss common SPF, DKI=
M, and DMARC issues and their solutions, including record errors, signature=
problems, and policy conflicts. By addressing these issues and ensuring th=
at your SPF, DKIM, and DMARC records are correctly configured, you=E2=80=99=
ll be well-equipped to protect your domain from email threats and maintain =
a secure email infrastructure. SPF Record Errors SPF record errors may aris=
e when the SPF record for a domain is not correctly set up. This can result=
in emails being identified as spm or declined by the recipient=E2=80=99s e=
mail server. To resolve SPF record errors, you=E2=80=99ll need to identify =
the errors in the SPF record and make the necessary modifications. This may=
involve adding or removing IPs, revising the syntax, or carrying out other=
alterations as needed. Regularly review and update your SPF record to ensu=
re it=E2=80=99s correctly configured and no errors. You can use an SPF reco=
rd checker tool or manually review the record for any inconsistencies. DKIM=
Signature Issues DKIM Signature errors arise when the signature for an ema=
il is not appropriately configured. This can result in emails being identif=
ied as spm or rejected by the recipient=E2=80=99s email server. To troubles=
hoot DKIM signature issues, first, check the DKIM signature in the email he=
ader to ensure validity. If it is not valid, then review the DKIM key and T=
XT record to confirm that they have been configured correctly. Keep your DK=
IM keys secure and update them regularly to prevent potential security brea=
ches and maintain your domain=E2=80=99s email authentication integrity. DMA=
RC Policy Conflicts DMARC policy conflicts can arise when the DMARC policy =
for a domain is not correctly configured, potentially resulting in emails b=
eing flagged as spm or rejected by the recipient=E2=80=99s email server. To=
resolve DMARC policy conflicts, you can follow these steps: Verify and che=
ck SPF, DKIM, and DMARC policies in detail. Deploy DMARC in monitoring mode=
(p=3Dnone) and check DMARC fail error messages. Utilize DMARC record looku=
p tools to validate and test DMARC records. By following these steps, you c=
an ensure that your DMARC policy is correctly configured and avoid any conf=
licts as a domain owner. By addressing DMARC policy conflicts and ensuring =
that your DMARC policies are correctly configured, you=E2=80=99ll be well-e=
quipped to protect your domain from email threats and maintain a secure ema=
il infrastructure. Summary Implementing SPF, DKIM, and DMARC records is cru=
cial for enhancing your domain=E2=80=99s email security and protecting it f=
rom unauthorized email sending, spoofing, and phishing attacks. By followin=
g the steps outlined in this blog post and regularly reviewing and updating=
your records, you=E2=80=99ll be well on your way to maintaining a secure e=
mail infrastructure, safeguarding your reputation, and improving deliverabi=
lity and response rates. So go ahead, fortify your email defenses, and enjo=
y the peace of mind that comes with a secure domain!
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